Dr Norcia Antonio – Advertising B2C

Client: DR Norcia Antonio

Creative team
Creative Director. Ivano Messinese
Designer. Morena Nerri


The Purpose was really clear. Take higher quality new clients who lives in the area around the DR Norcia’s Dental Clinic, using analogic media such flyer and local magazines


We need a strong visual as well as an aggressive marketing offer. So the creative process started to italians way of says about teeth and transform it as an overstatement, which is obviously funny and unexpected.